Yaacob bin Abdul Latiff (1 February 1918 â 9 September 1985) was the second Mayor of Kuala Lumpur, Malaysia since it was officially conferred the status of the city on 16 May 1972. He served for a period of 8 years. On 1 November 1980, he was succeeded by Elyas Omar.
Tan Sri Yaacob Latiff attended Victoria Institution for his secondary school education.
His son, Ibrahim Yaacob was Parti Keadilan Rakyat (PKR) candidate for Setiawangsa's parliamentary constituency during the 2008 General Election in Kuala Lumpur Federal Territory. He lost to Barisan Nasional (BN) candidate, Zulhasnan Rafique in the election.