The Lure of London is a 1914 British silent drama film directed by Bert Haldane and starring Ivy Close, Edward Viner and M. Gray Murray. It is based on a play of the same title by Arthur Applin.
It revolves around the lost daughter of a surgeon from London who is adopted by a "cockney drunkard"; she becomes a dancer and has an accident before being operated by her own real father.
The film was "praised for scened enacted among the hustle and bustle of the city."