Srpski Top Model () was a Serbian reality documentary television show based on Tyra Banks' America's Next Top Model, and was aired on Prva. The show pits contestants against each other in a variety of competitions to determine who will win the title of the new Serbian "Top Model".
Serbian top model Ivana Stankoviàequaled the role of Tyra Banks in the original series as the head of the search as well as a mentor for the 15 girls who were chosen to live in a house together in Belgrade. Together with the panel of judges which included photographer Mià ¡a Obradoviàand fashion expert Nenad Radujeviàshe evaluated the girls in a weekly judging session following eliminations until only three of them are left.
Season one started airing on March 16, 2011 and finished on June 6. Eighteen-year-old Neda Stojanoviàfrom Raà ¡ka won over Bojana Banjac and Milica ÃÂorÃÂeviÃÂ. During the show Stojanoviàwas spotted by a French modelling scout backstage at Belgrade Fashion Week. As reward for her victory she won a 2-years modeling contract with Click Fashion Agency, appear on the magazine cover of Grazia and an all-expenses trip to Israel.