Spartan Communications, Inc. was a company based in Spartanburg, South Carolina, that owned WSPA-TV as the city's flagship station from 1956 to 2000 when Spartan merged with Media General of Richmond, VA. In 1984, Spartan bought WBTW and KIMT-TV from the Shotts family.
In March 2000, WSPA-TV and eleven other stations were sold to Media General for US$605 million.