Rubin () is a Serbian alcoholic beverages company headquartered in Kruà ¡evac.
Rubin was established in 1955. Located in the wine region of West Morava, it produces chiefly grapes, wine and alcoholic drinks. Its most renowned product is Rubinov Vinjak, type of brandy. In 2005, Rubin was purchased for 30 million euros by "Invej", Serbian company owned by controversial businessman Predrag RankoviÃÂ Peconi.
As of 21 February 2018, Rubin has a market capitalization of 32.79 million euros.