Ayesha Qureshi, best known by her screen name Rozina (; born 21 September 1950), is a Pakistani film actress. She was popularly known as The Lipton Girl and The Glamorous Actress due to her stylish and fashion roles by critics and viewers. She is known for her work in the movies like Armaan (1966), Josh (1966), Ehsaan (1967), Ishara (1968), Tum Hi Ho Mehboob Mere (1969), Khamosh Nigahen (1971), Basheera (1972), and Daulat Aur Dunya (1972). She won a Nigar Award for best supportive actress in the movie Ishara (1968). Rozina is the mother of model/actress Saima Qureshi and the aunt of actor/producer Faysal Quraishi.
Rozina was born in a Sindhi family, as Ayesha Qureshi, on 21 September 1950, in Karachi. In the early 1960s, she lived with her sister, Raheela, and her mother at Pakistan Chowk, Karachi. She was educated at St. Joseph School Karachi.
Rozina started her career with the film "Hamein Bhi Jeenay Do" in 1963 as a supporting actress. She gradually progressed from supporting to leading roles in films. Her first film as a heroine was Ishqe Habib (1965) which was based on a religious theme. She was paired with the romantic hero Waheed Murad in several notable movies like, Josh (1966), Khamosh Nigahen (1971), and Daulat Aur Dunya (1972). She was labelled as a "glamorous actress" by critics and viewers. After working in 61 Urdu and 32 Punjabi films, Rozina ended her cinema career with her last movie, Hum Ek Hain, that was released in 2004. She acted in 100 films during her film career spanning over 3 decades.
In the late 1960s, Rozina gained enormous popularity by appearing in a 'Lipton' tea jingle along with Nirala for Pakistan television. She also showed her face in a Lux advertisement in the 60s.
Rozina married the sound specialist, Riffat Qureshi and converted to Islam as Ayesha Qureshi. She has a daughter, Saima Qureshi, who is a model and actress. TV actor and producer Faysal Quraishi is her nephew.
After leaving films in 2004, she devoted herself to her family. Her husband died on 21 September 1995, in Karachi. Lately, she has been inclined towards religion and doesn't like to talk about her film career. She performed a pilgrimage (Umrah) to Mecca along with her daughter in 2020. She now lives in Karachi.