Reborn Rich () is a South Korean television series adapted from the original web novel of the same name, starring Song Joong-ki, Lee Sung-min, and Shin Hyun-been. It aired on JTBC from November 18 to December 25, 2022, every Friday to Sunday at 22:30 (KST). It is also available for streaming on TVING, Netflix and Disney+ in South Korea, and on Viu and Viki in selected territories.
Reborn Rich received audience acclaim and became the second highest-rated series in Korean cable television history, with its final episode recording 26.9% nationwide ratings. A second season has been confirmed in production.
Synopsis
The series tells the story of Yoon Hyun-woo (Song Joong-ki), a loyal higher-up employee working for chaebol Soonyang Group, who was betrayed and murdered by a member of the Soonyang family to cover up a tax evasion scheme. Hyun-woo later wakes up in 1987 discovering that he has been reincarnated into the body of Jin Do-jun, youngest grandson of the Soonyang family. Using these circumstances to his advantage, he starts his revenge by plotting a hostile takeover of Soonyang Group. The background to the story is the power of the chaebols and the 1997 Asian financial crisis.
Cast
Main
Senior manager of the Future Asset Management Department in Soonyang Group who is killed by the Soonyang family.
Reborn as Jin Do-jun, Soonyang family's youngest grandson.
Head of the family and founder of Soonyang Group.
A prosecutor at the Seoul Central District Prosecutors' Office. Member of an elite family with a long legacy in the legal profession.
Supporting
Soonyang family
Eldest son of the Soonyang family.
Jin Young-ki's wife. Daughter of a powerful money lender.
Jin Young-ki's son. Eldest grandchild of the Soonyang family. Vice Chairman and heir of Soonyang Group.
Jin Seong-jun's wife. Director of an art gallery and only daughter of the owner of Hyunsung Ilbo.
Second son of the Soonyang family.
Jin Dong-ki's wife. Daughter of a former Minister of Economy and Finance.
Jin Dong-ki's daughter. Only granddaughter of the Soonyang family.
Third child and only daughter of the Soonyang family.
- Kim Do-hyun as Choi Chang-je
Jin Hwa-young's husband. A prosecutor with a poor family background.
Jin Do-jun's father. Third son and the youngest and fourth child of the Soonyang family.
Jin Do-jun's mother. A former top actress.
- Kang Ki-doong as Jin Hyung-jun
- Cha Sung-je as young Jin Hyung-jun
Jin Do-jun's older brother. Second grandson of the Soonyang family.
Jin Yang-chul's wife.
Soonyang Group
Jin Yang-chul's right-hand man.
- Heo Jung-do as Kim Ju-ryeon
Jin Young-ki's secretary.
People around Jin Do-jun
Jin Do-jun's business partner.
An analyst working with Oh Se-hyeon.
- Park Ji-hoon as Ha In-seok
Jin Do-jun's driver.
- Kim Jung-woo as Woo Byung-jun
A Soonyang employee who later works for Jin Do-jun.
Extended
- Kang Gil-woo as Baek Dong-min
Jin Dong-ki's loyal strategist.
Chairman of Daeyoung Group.
- Lee Hwang-eui as Mo Young-bae
Mo Hyun-min's father. Owner of Hyunsung Ilbo.
- Ham Tae-in as Soonyang Group employee
- Jeon Jin-oh
Special appearance
An assistant manager and Yoon Hyun-woo's junior.
Yoon Hyun-woo's younger brother.
Yoon Hyun-woo's mother.
- Lee Gyu-hee as Yoon Dong-su
Yoon Hyun-woo's father.
Original soundtrack
Part 1
Part 2
Part 3
Part 4
Part 5
Part 6
Part 7
Viewership
Accolades
Remake
The over-the-top (OTT) streaming service, Viu, who bought the rights to air the show under the Viu Original label in all markets outside South Korea, unveiled that they will remake the series in Thai. The series is to be released in 2024.
References
External links