Pia Lisa Herrera (previously Conde, ; born 18 April 1970) is a Swedish journalist and former television presenter at SVT.
Herrera started her career at TV4 hosting the daily news broadcast TV4-nyheterna, and later the Sunday breakfast television programme Söndagsmorgon.
After the switch to SVT, she has mainly hosted news broadcasts ABC, Rapport, Aktuellt and the business news programme A-ekonomi. Conde has also co-hosted and participated in lighter entertainment and game shows such as PÃÂ¥ spÃÂ¥ret, the aid gala Världens barn, AllsÃÂ¥ng pÃÂ¥ Skansen and a television series about motor vehicles called Motoristen.
In 2024, she switched career to press manager at SAS.
She grew up in Sweden with a mother from Finland and an Afro-Cuban father.
Pia Herrera lives with Fredrik Sarman, attorney at law and also a Swede of Afro-Latino descent.