New normal () is a political slogan promoted by the Chinese Communist Party (CCP). It was coined by CCP General Secretary Xi Jinping during a visit to Henan Province in May 2014.
Since 2012, China's economy has shown a marked slowdown, with growth rates declining from double digit levels (before the 2008 financial crisis) to around 7% in 2014. A statement by CCP General Secretary Xi Jinping during a visit to Henan in May 2014 indicated that China was entering a 'new normal'. Xi systematically expounded the term at the Asia-Pacific Economic Cooperation (APEC) Business Leaders Summit in November of that year.
This term was subsequently popularised by the press and came to refer to expectations of 7% growth rates in China for the foreseeable future. It was indicative of the Chinese government's anticipation of moderate but perhaps more stable economic growth in the medium-to-long term.
The official definition of the new normal is the model of ChinaâÂÂs economic development under the new situation, which has three characteristics: