Neoserica usta is a species of beetle of the family Scarabaeidae. It is found in China (Sichuan).
Adults reach a length of about 8.1âÂÂ8.8 mm. They have a reddish brown, oblong body. The antennae are yellow and the dorsal surface is dull and nearly glabrous.
The species name is derived from Latin ustus (meaning tanned/browned) and refers to its brown colour.