"Mi Mi Mi" is a song by Russian girl group Serebro from their third studio album Sila tryokh. It was released on 14 June 2013 in Russia as a digital download, while an accompanying music video premiered on 10 June 2013. Although not a commercial success worldwide, only peaking at number 11 in Italy, the song slowly gained popularity for its catchiness and summer atmosphere.
"Mi Mi Mi" is a dance-pop and electro swing song with eurodance influences. The song features a house rhythm and a prominent saxophone riff that serves as the song's instrumentation. Critics compared the riff to "Mr. Saxobeat" (2011) by Romanian singer Alexandra Stan. It is often labeled as a perky summer dance song. "Mi Mi Mi" has been compared to "Whip It" from American rapper, Nicki Minaj for its powerful blend of electronic house beat and pop melody.
While the song did not make waves in the group's home country, it was successful in Italy. It was sent to Italian radio following its release and debut at #17 in Italy on 18 June 2013. It remained in the top 20 for 8 weeks, peaking at #11, becoming the group's second and last song to chart in the country.
In 2018, Serebro accused K-pop girl group Momoland of plagiarizing "Mi Mi Mi" with their song "Bboom Bboom". Shinsadong Tiger, the song's producer, denied the allegations, saying "the bass line [is] commonly heard in retro house or electro swing genres, as well as the 4-stanza chord."
By 10 June 2015, the video was viewed more than 70 million times. The video landed on Top Chart Mexico and in the Top-40 on ÃÂ1 Ukraine. The video also landed in the Top-11 on the Russian television channel RU.MUSIC. In Italy, the video stayed on the iTunes Video Chart for several months. The video has more than 100 million views, which meant a lot for a Russian artist.