"Mame" is a song written and composed by Jerry Herman, it premiered 1966 in the Broadway musical Mame. It has had many cover versions and was a hit for multiple artists. In the musical the song was sung by Beauregard and Company.
Bobby Darin released "Mame" as a seven-inch single in April 1966 by Atlantic Records. It was backed by slow-weeper song, "Walking In The Shadow Of Love" on the B-side, which didn't see an album inclusion. The advertisements for "Mame" noted that "Mame is the name, and Darin's got her".
The single got a positive reception upon its release. Cashbox reviewed the single in early April and stated "Money making Bobby Darin has come up with a delightful vocal cover of the Al Hirt instrumental, Mame The title tune from the forthcoming Broadway musical, this one is a happy." Noting, "Dixieland side with a wide ranged appeal." Record World said that "The Bobby Darin version of the title tune from "Mame" is a lively session and a hit it will turn out to be." Noting, "Charms the husk right off the corn".
The single debuted on Billboard magazine's Hot 100 chart in the issue dated April 30, 1966. It reached No. 53 on the Hot 100 during a seven-week run on the chart. It debuted on the Cashbox Top 100 Singles chart on the same date as it did on Billboard, but the single stalled at No. 63 during a shorter six-week run on it. "Mame" also peaked at No. 3 on the Billboard Easy Listening chart. The single also had success in Canada, quickly reaching No. 18 on the CHUM charts, although it was only ranked at No. 50 on the RPM Top Singles chart.
With this new success, in the same year he recorded an album with musical, Broadway and film songs songs, and it included the song "Mame", as it's seen in the title and cover of the album, "In a Broadway Bag (Mame)". It was his best charting song in almost 2 years, the last one being "Millord". Soon after he had an even bigger hit that year, via "If I Were a Carpenter", which reached the top 10.