Lovv66 (; real name Maxim Arkadievich Kozlov, born April 29, 1998) is a Russian rapper and singer, member of the creative association Melody Gang.
Lovv66 was born on April 29, 1998, in Yekaterinburg. At age 15, he began recording his first tracks.
In 2018, he started working with producer Baker Ya Maker. In 2019, he became a member of the creative association Melody Gang, founded by rapper Mayot.
In December 2020, Lovv66 released the album 2200. It included collaborations with Mayot, Bushido Zho, OG Buda, Seemee, and others.
In March 2021, Lovv66 and Mayot released the joint album What Happened. In the same year, he also appeared on the collaborative album Scum Off the Pot 2 by Mayot and Seemee.
In 2022, Lovv66 released two albums â Nedobrovolnoe uchastie ("Involuntary Participation") and Zvuk ("Sound").
In 2023, the single "FENDI" entered the **Apple Music Russia Top 100** chart. The album Kino bez biletov ("Cinema Without Tickets") followed later that year.
On June 29, 2023, Lovv66's concert in Novosibirsk was canceled after police raided the venue. The Ministry of Internal Affairs claimed the cancellation was due to violations of safety regulations. Later, Lovv66 posted on social media that the concert was stopped "because of songs about love."