"La genesi del tuo colore" () is a song by Italian singer-songwriter Irama. It was released on 4 March 2021 through Warner Music Italy.
The song premiered on the second evening of the Sanremo Music Festival 2021 and it ranked fifth at the end of the competition.
The song was written by the artist himself with Dario Faini and Giulio Nenna, both also producer of the trak. In an interview for Rockol Irama explained the meaning of the song and its writing process:
The song was originally supposed to be presented during the first date of the festival, but after one of the artist's collaborators tested positive for the COVID-19 virus, the presentation was postponed until the following evening. The artist was replaced by the singer Noemi, who performed her competition song "Glicine". Despite the singer's negative test result, another contributor tested positive for the virus the following day, forcing the entire Irama staff to undergo a compulsory two-week quarantine, as required by the COVID-19 containment measures in Italy. Given the rules of the event, the artist should have withdrawn from the festival but, thanks to the intervention of Amadeus, presenter and artistic director of Sanremo 2021, Irama was allowed to participate by airing the performance of the song during the general rehearsal on stage.
The music video for "La genesi del tuo colore", directed by Gianluigi Carella, was released after the Sanremo premiere via Irama's YouTube channel. It was recorded at the Autodromo Nazionale di Monza, in the city where Irama grew up.