KROG (96.9 FM) is a radio station broadcasting an active rock music format. Licensed to Grants Pass, Oregon, United States, the station serves the Medford-Ashland area. The station is currently owned by Opus Broadcasting Systems.
The station is located in the OPUS Building in Northwest Medford near the intersection of Sage Road & Highway 238.
96.9 KFMJ had an Adult Rock format before switching to Country âÂÂK97â KYJC-FM in 1992.
In 1996, 96.9 became KROG âÂÂ97 FM The Rogueâ with a Hot Adult Contemporary format, which became more Modern AC toward the end of the 90's.
In the early 2000s, KROG rebranded as âÂÂStar 97â with Hot Adult Contemporary. Not long after that, the station became âÂÂ97 The Rogueâ with an Alternative format, which lead to a more Rock-based sound as âÂÂNew Rock 96-9 The Rogueâ later in the decade.
With 106.3 KZZE flipping from active rock to adult album alternative KYVL in 2015, KROG transitioned to active rock âÂÂRock 96-9 The Rogueâ by 2016.
KROG broadcasts on the following translators and booster: