Forever for Now is the third studio album by American singer-songwriter LP. The album was released through Warner Bros. Records on June 2, 2014, and is their major label full-length debut.
LP released two independent studio albums, Heart-Shaped Scar (2001) and Suburban Sprawl & Alcohol (2004), which were commercially unsuccessful. After that, they started writing songs for other artists, most notably for Rihanna ("Cheers (Drink to That)"), Backstreet Boys, and Christina Aguilera.
Following a record deal signed with Warner Bros. Records in September 2011, LP recorded a song titled "Into the Wild", which was prominently used in a Citibank TV commercial in the end of 2011. In April 2012, LP released an extended play ', and "Into the Wild" was released as a single in May 2012. LP started touring, which pushed the release of their major-label debut album back. Initially, the album was going to sound as "a bit more of an acoustic thing," however, LP and producer Rob Cavallo started adding more layers to the songs, and eventually their sound grew bigger.
The first official single to promote Forever for Now, "Into the Wild", was released on May 21, 2012. "Night Like This" was released as the second single on March 21, 2014. "Tokyo Sunrise" was released as the third single on May 26, 2014. "Someday" was released the fourth single on May 30, 2014.
On June 17, 2014, LP performed on The Late Late Show with Craig Ferguson, broadcast by CBS.
Stephen Thomas Erlewine of AllMusic rated the album four out of five stars, and wrote that "there's a sharp, stylish gleam to the very sound of Forever for Now, a combination of LP's savvy pop sensibility and the cool commercial instincts of Rob Cavallo." He added that Cavallo "accentuates and accessorizes the contours of her [LP's] songs without diluting the eccentricities. He gives her plenty of space to roam, allowing her to soar as high as a skyscraper on 'Tokyo Sunrise' and 'Salvation,' but also knows when to keep things intimate, as on the haunting coda of the title track."
American Songwriters Jim Beviglia wrote that "Forever for Now is filled with sprawling pop songs that soar to heights meant to maximize the impact of Pergolizzi's unreal voice," which he compared to a cross between Ronnie Spector and Florence Welch. However, he commented that the album's main drawback is the fact that almost every song seems to be "meticulously crafted and ready for radio airplay," as listening to the entire album "reveals a certain sameness in approach: Quiet, atmospheric opens, cloud-bursting choruses, and a few of LP's wordless banshee wails thrown in for good measure."
1. Tokyo Sunrise 2.
Credits adapted from AllMusic.