Electroplanet is a Moroccan retail company specializing in home appliances, electronics, and multimedia products. Founded in 2008, the company operates as a subsidiary of Marjane Holding, one of Morocco's largest retail groups.
Electroplanet opened its first store in 2008 in Marrakech.
By 2020, Electroplanet operated 32 stores across 16 Moroccan cities. As of 2022, the brand had expanded to 41 stores, including openings in cities such as Casablanca, Agadir, and Rabat.
In 2018, Electroplanet launched its e-commerce platform. This digital transformation accelerated during the COVID-19 pandemic.
As of 2024, the company employs approximately 1,000 people, with over 80% working directly in customer service and retail operations.
Electroplanet was awarded "Service Client de lâÂÂAnnée Maroc" for some years, including 2022, 2023, and 2024.