"ETA" is a song by the South Korean idol girl group NewJeans from their second extended play (EP), Get Up (2023). ADOR released the song on July 21, 2023, as a single to promote the EP. "ETA" was written by Beenzino, Gigi, and Ylva Dimberg whilst composition was handled by 250 and Dimberg. Its accompanying music video, a collaboration with Apple, was filmed in Barcelona and shot entirely on the iPhone 14 Pro.
NewJeans first unveiled "ETA" during their Bunnies Camp fan meeting concert in Seoul on July 1âÂÂ2, 2023. "ETA", which stands for "estimated time of arrival", is an upbeat Baltimore club track that utilizes funky, choppy air horns and scurried drum breaks while at the same time consisting of a "mellow" melody.
The music video for "ETA" was uploaded alongside the release of Get Up. A collaboration with Apple, the visual was shot entirely on an iPhone 14 Pro and was filmed in Barcelona, where the video for "Cool with You" was also filmed. The music video depicts NewJeans attending a pool party and discovering that their friend's boyfriend was cheating on her. Towards the end of the video, her boyfriend and his newfound lover are stuffed in the trunk of a car.
"ETA" was named the best K-pop song of 2023 by Business Insider, and amongst the best songs of 2023 by Elle. Apple's campaign and "ETA" music video received awards at the One Show, the Spikes Asia Awards, and the New York Festivals Advertising Awards. The song received four music show awards, twice on both M Countdown and Inkigayo.
Credits are adapted from Melon.