Djungelskog (stylised in all caps; , ) is a brand of stuffed toy manufactured and sold by the Swedish furniture and home goods store IKEA. It is one of the most popular stuffed toys sold by the company alongside the stuffed shark BlÃÂ¥haj.
The most popular Djungelskog toy is a long brown bear. Other variants include a lion, a orangutan, a panda, a smaller brown bear, and assorted animals. It was originally designed for children aged 3 to 7 years old.
The stuffed bear was released in April 2018, alongside a series of jungle-themed items with the same name. It was originally only available in countries such as Japan, however it was released in the United States in July 2023 due to popular demand. Although the soft toy was already highly coveted and popular, the release of the stuffed animal in the US further boosted its popularity. It became a best-selling item and had "sales five times higher than expected", according to the head of home furnishing for children for IKEA. It has sustained a following on social media sites such as Reddit and Twitter. Some social media users dress the stuffed animal in different clothes.
In 2022, a bacteriophage found by students at Marist University was named after Djungelskog.
In 2026, an orphaned baby Japanese macaque named Punch-kun at the city zoo in Ichikawa, Chiba was given an orangutan Djungelskog to help combat his anxiety and isolation. Punch-kun began treating the toy as a surrogate mother and became a viral Internet meme for this behavior. On February 17, IKEA representatives visited the Ichikawa City Zoo and donated 33 stuffed toys to Punch.