Designing Women is a 1947 British short film produced by the Central Office of Information for the Council for Industrial Design. It was written and directed by Roger MacDougall from a story by Stephen Potter and Joyce Grenfell, and starring Grenfell, Audrey Fildes, Harry Geldard and Joy Shelton.
The film was part of a project in which the Council for Industrial Design hoped to reach and influence consumers through film and television.
A newly-wed couple unpack their collection of wedding presents, and are visited by two "toga-clad goddesses": Miss Arty whose visiting card describes her as "assistant in helping you know what she likes" and Miss Design, "assistant in helping you know what you like". The quartet discuss various gifts ("Why should a heater look like a peacock?") and Miss Design produces a set of questions for consideration of any object: "Does it work? Is it genuine and well-made? Is it attractive?"