Day Day Up () was a Chinese talk show aired on Hunan Television from 2008 to 2022. Shortly after its launch, the program established a hosting ensemble collectively known as Everyday Brothers, led by Wang Han and originally consisting of Eddy Ou, Qian Feng, Tian Yuan, Yu Haoming, Kim Eun Sung, and Hiroshi Yano. The group reflected a pan-Asian concept, with members from mainland China, Taiwan, South Korea, and Japan. The lineup evolved over time and notably included Wang Yibo, whose tenure as a co-host preceded his breakthrough in The Untamed (2019). In its final period the program was primarily hosted by Wang Han, Qi Sijun, Sha Baoliang, Pan Yueming, Hu Haiquan, Ding Zhen, Wu Zelin, and Zhang Yanqi. Throughout its run, Day Day Up was one of Hunan TelevisionâÂÂs two flagship programs, alongside Happy Camp, and one of the most popular television shows in China
The Chinese name of the show was taken from a Chinese idiom coined by Mao Zedong, "study hard and make progress every day" (; ), which is literally translated as "study well, move up day by day".
The talk show was created by the original team behind "" (è¶ÂçÂÂè¶Âå¼Âå¿Â). The impetus behind the creation of Day Day Up was that with the 'decline of traditional virtues and etiquette' in China leading up to the 21st Century, the show would play an active role in conveying traditional Chinese values to viewers. This would allow people to enjoy learning about Chinese traditions, especially of the arrival of the 2008 Beijing Olympic Games around the time of the show's release. It employs both the young and the old for its humorous hosts in order to convey Chinese traditional values.
Prior to the release of the talk show, Hunan Television launched a series of marketing campaigns to increase the show's exposure. This was done through multiple 'prequel shows' (天天åÂÂä¸ÂÃ¥ÂÂä¼ or 'Day Day Up Prequels'). Starting from 8 August 2008, daily broadcasts of the show were shown to familiarise audience members with the format of the show and to raise interest towards the show's topics of discussion. In each of these episodes, there would be an opening show, six classes, and finally a talk from the 'Headmaster' (host of the show).
During the coronavirus outbreak, in order to reduce the risks of being exposed to the virus, the show conducted a new format called "Cloud Filming" that allowed hosts and guests to film from their homes.