Animal Aid is a British animal rights organisation, founded in 1977 by Jean Pink. The group campaigns peacefully against the consumption of animals as food and against animal cruelty such as their use for medical researchâÂÂand promotes a cruelty-free lifestyle. It also investigates and exposes animal abuse.
Animal Aid conducts undercover investigations, produces campaign reports, leaflets and fact files, as well as educational videos and other resources. They also offer a quarterly magazine and a sales catalogue with vegan and cruelty-free products.
Animal Aid was founded in January 1977 to work, by all peaceful means, for an end to animal cruelty. The organisation is a not-for-profit limited company run by a volunteer council of management. It has not applied to be a charity so that it is able to use its funds for sometimes controversial campaigns.
Animal Aid was established by primary school teacher Jean Pink in 1977 after borrowing Peter Singer's book, Animal Liberation, from her local library in Tonbridge. Despite not having any experience of campaigning, Pink felt that she needed to do something and advertised for others who felt similarly. Soon a small group sympathetic to animal rights began to meet in Pink's kitchen. Initially, the group used a hand duplicator to create leaflets which they would distribute in London.The organisation rapidly grew in size in its initial years, with Pink giving up teaching to focus on it. In 1984 Pink left the organisation. Pink died on 8 February 2025.
Animal Aid campaigns include: