The 2018 Sioux Falls mayoral election took place on May 1, 2018, following a primary election on April 10, 2018. Incumbent Mayor Mike Huether was term-limited and could not run for a third consecutive term. Businessman Paul TenHaken, the founder of a local digital marketing firm, placed first in the primary, winning 34 percent of the vote. Former television reporter Jolene Loetscher placed second with 25 percent, and both advanced to the general election. TenHaken defeated Loetscher by a wide margin, winning 63 percent of the vote.