The 2013 season was the Hawthorn Football Club's 89th season in the Australian Football League and 112th overall.
After losing the 2012 AFL Grand Final against the Sydney Swans, Hawthorn participated in the 2012 AFL draft and traded Tom Murphy and Clinton Young to the and respectively via the free agency system. The club also picked up Jonathan Simpkin from . During the main trade period, the Hawks picked up former Western Bulldogs backman Brian Lake and Sydney Swans forward Matthew Spangher and offloaded Stephen Gilham to .
The following lists all player changes between the conclusion of the 2012 season and the beginning of the 2013 season.
Hawthorn win 12 games in a row from round 2 to 14. Equal 1961 as club's longest winning run.