1948–49 United States network television schedule (daytime)

Talk shows are highlighted in <span style="color:yellow;">yellow</span>, local programming is white, reruns of prime-time programming are <span style="color:orange;">orange</span>, game shows are <span style="color:pink;">pink</span>, soap operas are <span style="color:chartreuse;">chartreuse</span>, news programs are <span style="color:gold;">gold</span> and all others are <span style="color:lightblue;">light blue</span>. New series are highlighted in bold.

Monday-Friday

There is some dispute as to the exact lineup on DuMont in the winter. The above listing is according to What Women Watched: Daytime Television in the 1950s (University of Texas Press, 2005) by Marsha Cassidy. This would create a conflict with some other sources that have TV Shopper still in the lineup at this time.

• On Dumont, Okay, Mother was previously aired on New York based WABD channel, then the network flagship station.

By network

ABC

Returning Series

• The Singing Lady

New Series

• Cartoon Teletales

Not Returning From 1947 to 1948

CBS

Returning Series

• The Adventures of Lucky Pup
• The Missus Goes a-Shopping
• This Is the Missus

New Series

• The Chuck Wagon
• Classifield Column
• Ladies Day
• The Ted Steele Show
• Vanity Fair

Not Returning From 1947 to 1948

NBC

Returning Series

• Howdy Doody

New Series

• Here's Archer
• These Are My Children
• Western Balladeer

Not Returning From 1947 to 1948

• Playtime
• The Swift Home Service Club

Dumont

Returning series

• Amanda
• Camera Headlines
• Fashions in Song
• Man in the Street
• Russ Hodges' Scoreboard
• Vincent Lopez Speaking
• Welcome, Neighbors
• The Wendy Barrie Show

New Series

• Johnny Olson's Rumpus Room
• The Magic Cottage
• Okay, Mother
• TV Shopper
• A Woman to Remember

Not Returning From 1947 to 1948

• The Walter Compton News

See also

• 1948-49 United States network television schedule (prime-time)

Notes

Sources

• https://web.archive.org/web/20071015122215/http://curtalliaume.com/abc_day.html
• https://web.archive.org/web/20071015122235/http://curtalliaume.com/cbs_day.html
• https://web.archive.org/web/20071012211242/http://curtalliaume.com/nbc_day.html
• https://web.archive.org/web/20070803174527/http://soapoperahistory.com/daytime/series/womantoremember/index.htm